Private labels and national brands across online and offline channels
Ribeiro Soriano, Domingo, Arce‐Urriza, Marta, Cebollada, JavierVolume:
50
Language:
english
Journal:
Management Decision
DOI:
10.1108/00251741211279594
Date:
November, 2012
File:
PDF, 141 KB
english, 2012