Impact of marketing activities on relationship quality in...

Journal of Retailing and Consumer Services 2014 / 05 Vol. 21; Iss. 3

Impact of marketing activities on relationship quality in the Malaysian banking sector

Al-alak, Basheer A.
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Volume:
21
Language:
english
Journal:
Journal of Retailing and Consumer Services
DOI:
10.1016/j.jretconser.2013.07.001
Date:
May, 2014
File:
PDF, 626 KB
english, 2014
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