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Segmenting the discount store market: the domination of the ‘difficult discounter core’
Rinne, Heikki, Swinyard, William R.Volume:
5
Language:
english
Journal:
The International Review of Retail, Distribution and Consumer Research
DOI:
10.1080/09593969500000010
Date:
January, 1995
File:
PDF, 1.07 MB
english, 1995