The Cost of Customer Satisfaction: A Framework for...

The Cost of Customer Satisfaction: A Framework for Strategic Cost Management in Service Industries

Cugini, Antonella, Carù, Antonella, Zerbini, Fabrizio
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Volume:
16
Language:
english
Journal:
European Accounting Review
DOI:
10.1080/09638180701507130
Date:
September, 2007
File:
PDF, 266 KB
english, 2007
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