YouTube: an opportunity for consumer narrative analysis?

Qualitative Market Research / An International Journal 2008 / 04 Vol. 11; Iss. 2

YouTube: an opportunity for consumer narrative analysis?

Cova,, Pace, Stefano
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Volume:
11
Language:
english
Journal:
Qualitative Market Research: An International Journal
DOI:
10.1108/13522750810864459
Date:
April, 2008
File:
PDF, 92 KB
english, 2008
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