Will ethical consumers sustain their values in the global...

International Marketing Review 2009 / 10 Vol. 26; Iss. 6

Will ethical consumers sustain their values in the global credit crunch?

Carrigan, Marylyn, de Pelsmacker, Patrick
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Volume:
26
Language:
english
Journal:
International Marketing Review
DOI:
10.1108/02651330911001341
Date:
October, 2009
File:
PDF, 91 KB
english, 2009
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