Channel Expansion Theory and the Experiential Nature of...

The Academy of Management Journal 1999 / 04 Vol. 42; Iss. 2

Channel Expansion Theory and the Experiential Nature of Media Richness Perceptions

John R. Carlson and Robert W. Zmud
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Volume:
42
Language:
english
Journal:
The Academy of Management Journal
DOI:
10.2307/257090
Date:
April, 1999
File:
PDF, 486 KB
english, 1999
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