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Giving from a distance: Putting the charitable organization at the center of the donation appeal
Ein-Gar, Danit, Levontin, LiatVolume:
23
Language:
english
Journal:
Journal of Consumer Psychology
DOI:
10.1016/j.jcps.2012.09.002
Date:
April, 2013
File:
PDF, 533 KB
english, 2013