Measuring sensory and marketing influences on consumers'...

Measuring sensory and marketing influences on consumers' choices among food and beverage product brands

Booth, David A.
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Volume:
35
Language:
english
Journal:
Trends in Food Science & Technology
DOI:
10.1016/j.tifs.2013.11.002
Date:
February, 2014
File:
PDF, 1.28 MB
english, 2014
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