Marketing service relationships: the role of commitment

Marketing service relationships: the role of commitment

Wetzels, Martin, de Ruyter, Ko, van Birgelen, Marcel
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Volume:
13
Language:
english
Journal:
Journal of Business & Industrial Marketing
DOI:
10.1108/08858629810226708
Date:
August, 1998
File:
PDF, 115 KB
english, 1998
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