Is innovation in pricing your next source of competitive...

Business Horizons 2014 / 05 Vol. 57; Iss. 3

Is innovation in pricing your next source of competitive advantage?

Hinterhuber, Andreas, Liozu, Stephan M.
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Volume:
57
Language:
english
Journal:
Business Horizons
DOI:
10.1016/j.bushor.2014.01.002
Date:
May, 2014
File:
PDF, 637 KB
english, 2014
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