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Lifestyle Segmentation: From Attitudes, Interests and Opinions, to Values, Aesthetic Styles, Life Visions and Media Preferences
Vyncke, P.Volume:
17
Language:
english
Journal:
European Journal of Communication
DOI:
10.1177/02673231020170040301
Date:
December, 2002
File:
PDF, 305 KB
english, 2002