Marketing planning and control theory and its applications...

Asia-Australia Marketing Journal 1993 / 1 Vol. 1; Iss. 1

Marketing planning and control theory and its applications in a competitive industry

Ratnatunga, Janek
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Volume:
1
Language:
english
Journal:
Asia-Australia Marketing Journal
DOI:
10.1016/S1320-1646(93)70287-7
Date:
January, 1993
File:
PDF, 1.41 MB
english, 1993
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