The relevance of holistic website perception. How...

The relevance of holistic website perception. How sense-making and exploration cues guide consumers' emotions and behaviors

Brunner-Sperdin, Alexandra, Scholl-Grissemann, Ursula S., Stokburger-Sauer, Nicola E.
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Volume:
67
Language:
english
Journal:
Journal of Business Research
DOI:
10.1016/j.jbusres.2014.02.004
Date:
December, 2014
File:
PDF, 357 KB
english, 2014
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