Assessing attribute importance: A comparison of six methods

Journal of Product Innovation Management 1987 / 6 Vol. 4; Iss. 2

Assessing attribute importance: A comparison of six methods

McGovern, Ronan K., Mizerak, Jordan P., Zubair, Syed M., Lienhard V, John H.
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Volume:
4
Language:
english
Journal:
Journal of Product Innovation Management
DOI:
10.1016/0737-6782(87)90066-X
Date:
June, 1987
File:
PDF, 118 KB
english, 1987
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