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For our valued customers only: Examining consumer responses to preferential treatment practices
Xia, Lan, Kukar-Kinney, MonikaVolume:
67
Language:
english
Journal:
Journal of Business Research
DOI:
10.1016/j.jbusres.2014.02.002
Date:
November, 2014
File:
PDF, 300 KB
english, 2014