Merchandising at the point of sale: differential effect of...

BRQ Business Research Quarterly 2015 / 01 Vol. 18; Iss. 1

Merchandising at the point of sale: differential effect of end of aisle and islands

Garrido-Morgado, Álvaro, González-Benito, Óscar
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Volume:
18
Language:
english
Journal:
BRQ Business Research Quarterly
DOI:
10.1016/j.brq.2013.11.004
Date:
January, 2015
File:
PDF, 779 KB
english, 2015
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