The Integrated Effect of Strategic Orientations on Product...

Procedia - Social and Behavioral Sciences 2012 / 12 Vol. 65

The Integrated Effect of Strategic Orientations on Product Innovativeness: Moderating Role of Strategic Flexibility

Khin, Sabai, Ahmad, Noor Hazlina, Ramayah, T.
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Volume:
65
Language:
english
Journal:
Procedia - Social and Behavioral Sciences
DOI:
10.1016/j.sbspro.2012.11.193
Date:
December, 2012
File:
PDF, 116 KB
english, 2012
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