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From positive and negative cognition perspectives to explore e-shoppers’ real purchase behavior: an application of tricomponent attitude model
Chih, Wen-Hai, Liou, Dah-Kwei, Hsu, Li-ChunVolume:
13
Language:
english
Journal:
Information Systems and e-Business Management
DOI:
10.1007/s10257-014-0249-0
Date:
August, 2015
File:
PDF, 643 KB
english, 2015