Sustainability in Corporate Communications and its...

Sustainability in Corporate Communications and its Influence on Consumer Awareness and Perceptions: A study of H&M and Primark

Dach, Lilian, Allmendinger, Katrin
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Volume:
130
Language:
english
Journal:
Procedia - Social and Behavioral Sciences
DOI:
10.1016/j.sbspro.2014.04.048
Date:
May, 2014
File:
PDF, 1.11 MB
english, 2014
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