Effects of Generic and Brand Advertising of Cheese in New...

Effects of Generic and Brand Advertising of Cheese in New York City with Implications for Allocation of Funds

Henry Kinnucan and Deborah Fearon
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Volume:
8
Language:
english
Journal:
North Central Journal of Agricultural Economics
DOI:
10.2307/1349085
Date:
April, 1986
File:
PDF, 1.94 MB
english, 1986
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