Memory for auditorily and visually presented commericals:...

Memory for auditorily and visually presented commericals: Effects of repetition and type of claim

Mady, Linda A., Newman, Slater E.
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Volume:
25
Language:
english
Journal:
Bulletin of the Psychonomic Society
DOI:
10.3758/BF03330287
Date:
February, 1987
File:
PDF, 452 KB
english, 1987
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