Strategy in Direct and Interactive Marketing and Integrated Marketing Communications
Csikósová, Adriana, Antošová, Mária, Čulková, KatarínaVolume:
116
Language:
english
Journal:
Procedia - Social and Behavioral Sciences
DOI:
10.1016/j.sbspro.2014.01.444
Date:
February, 2014
File:
PDF, 191 KB
english, 2014