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Materialism, Attitudes, and Social Media Usage and Their Impact on Purchase Intention of Luxury Fashion Goods Among American and Arab Young Generations
Kamal, Sara, Chu, Shu-Chuan, Pedram, MahmoodVolume:
13
Language:
english
Journal:
Journal of Interactive Advertising
DOI:
10.1080/15252019.2013.768052
Date:
January, 2013
File:
PDF, 230 KB
english, 2013