A dynamic understanding of customer behavior processes...

A dynamic understanding of customer behavior processes based on clustering and sequence mining

Seret, Alex, vanden Broucke, Seppe K.L.M., Baesens, Bart, Vanthienen, Jan
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Volume:
41
Language:
english
Journal:
Expert Systems with Applications
DOI:
10.1016/j.eswa.2014.01.022
Date:
August, 2014
File:
PDF, 1.82 MB
english, 2014
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