![](/img/cover-not-exists.png)
The Effect of Irrelevant Preference Arguments on Consumer Choice
Itamar Simonson, Stephen M. Nowlis and Yael SimonsonVolume:
2
Year:
1993
Language:
english
Journal:
Journal of Consumer Psychology
DOI:
10.2307/1480230
File:
PDF, 366 KB
english, 1993