Direction of Comparison, Expected Feature Correlation, and...

Journal of Consumer Psychology 1993 Vol. 2; Iss. 1

Direction of Comparison, Expected Feature Correlation, and the Set-Size Effect in Preference Judgment

Frank R. Kardes and David M. Sanbonmatsu
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Volume:
2
Year:
1993
Language:
english
Journal:
Journal of Consumer Psychology
DOI:
10.2307/1480296
File:
PDF, 300 KB
english, 1993
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