TV Messages for Snack and Breakfast Foods: Do They Influence Children's Preferences?
Marvin E. Goldberg, Gerald J. Gorn and Wendy GibsonVolume:
5
Language:
english
Journal:
Journal of Consumer Research
DOI:
10.2307/2488997
Date:
September, 1978
File:
PDF, 303 KB
english, 1978