The Effect of Mind‐Sets on Consumer Decision Strategies

Journal of Consumer Research 2007 / 12 Vol. 34; Iss. 4

The Effect of Mind‐Sets on Consumer Decision Strategies

Xu, Alison Jing, Wyer Jr., Robert S.
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Volume:
34
Language:
english
Journal:
Journal of Consumer Research
DOI:
10.1086/519293
Date:
December, 2007
File:
PDF, 254 KB
english, 2007
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