[IEEE 2011 International Conference on Management Science and Industrial Engineering (MSIE) - Harbin, China (2011.01.8-2011.01.11)] MSIE 2011 - Research on brand switching behavior of addictive goods consumers
Wan Wei,, Zeng Deming,, Wang Jibin,Year:
2011
Language:
english
DOI:
10.1109/MSIE.2011.5707695
File:
PDF, 229 KB
english, 2011