Exploring audience involvement with an interactive...

Exploring audience involvement with an interactive narrative: implications for incorporating transmedia storytelling into entertainment-education campaigns

Sangalang, Angeline, Quintero Johnson, Jessie M., Ciancio, Kate E.
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Volume:
27
Language:
english
Journal:
Critical Arts
DOI:
10.1080/02560046.2013.766977
Date:
February, 2013
File:
PDF, 293 KB
english, 2013
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