Strategic alliances and competitive performance in the...

Journal of Medical Marketing Device Diagnostic and Pharmaceutical Marketing 2008 / 1 Vol. 8; Iss. 1

Strategic alliances and competitive performance in the pharmaceutical industry

Gonçalves, Francisco Rocha, Gonçalves, Vítor da Conceição
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Volume:
8
Language:
english
Journal:
Journal of Medical Marketing
DOI:
10.1057/palgrave.jmm.5050133
Date:
January, 2008
File:
PDF, 126 KB
english, 2008
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