Paving the way for CRM success: The mediating role of...

Paving the way for CRM success: The mediating role of knowledge management and organizational commitment

Garrido-Moreno, Aurora, Lockett, Nigel, García-Morales, Víctor
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Volume:
51
Language:
english
Journal:
Information & Management
DOI:
10.1016/j.im.2014.06.006
Date:
December, 2014
File:
PDF, 338 KB
english, 2014
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