The influence of acculturation on consumer relational...

The influence of acculturation on consumer relational bonding in banking relationships

Chai, Joe Choon Yean, Deans, Kenneth R., Biggemann, Sergio
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Volume:
20
Language:
english
Journal:
Journal of Strategic Marketing
DOI:
10.1080/0965254x.2012.657227
Date:
August, 2012
File:
PDF, 160 KB
english, 2012
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