Network Characteristics and the Value of Collaborative...

Network Characteristics and the Value of Collaborative User-Generated Content

Ransbotham, Sam, Kane, Gerald C., Lurie, Nicholas H.
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Volume:
31
Language:
english
Journal:
Marketing Science
DOI:
10.1287/mksc.1110.0684
Date:
May, 2012
File:
PDF, 1.91 MB
english, 2012
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