The impact of frontline employees' perceptions of internal...

Journal of Strategic Marketing 2014 / 06 Vol. 22; Iss. 4

The impact of frontline employees' perceptions of internal marketing on employee outcomes

Ferdous, Ahmed Shahriar, Polonsky, Michael
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Volume:
22
Language:
english
Journal:
Journal of Strategic Marketing
DOI:
10.1080/0965254x.2013.876077
Date:
June, 2014
File:
PDF, 211 KB
english, 2014
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