Cost effective differentiation: an application of strategic...

Cost effective differentiation: an application of strategic concepts to retailing

Warnaby, Gary, Woodruffe, Helen
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Volume:
5
Language:
english
Journal:
The International Review of Retail, Distribution and Consumer Research
DOI:
10.1080/09593969500000017
Date:
January, 1995
File:
PDF, 979 KB
english, 1995
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