The value of knowing what customers really want: The impact of salesperson ability to read non-verbal cues of affect on service quality
Puccinelli, Nancy M., Andrzejewski, Susan A., Markos, Ereni, Noga, Tracy, Motyka, ScottVolume:
29
Language:
english
Journal:
Journal of Marketing Management
DOI:
10.1080/0267257x.2013.766631
Date:
February, 2013
File:
PDF, 270 KB
english, 2013