Story-Branding by Empire Entrepreneurs: Nike, Child Labour,...

Journal of Small Business & Entrepreneurship 2009 / 01 Vol. 22; Iss. 1

Story-Branding by Empire Entrepreneurs: Nike, Child Labour, and Pakistan’s Soccer Ball Industry

Boje, David M., Khan, Farzad R.
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Volume:
22
Language:
english
Journal:
Journal of Small Business & Entrepreneurship
DOI:
10.1080/08276331.2009.10593439
Date:
January, 2009
File:
PDF, 133 KB
english, 2009
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