The Theory and Practice of Customer Bonding

The Theory and Practice of Customer Bonding

Buttle, Francis A., Ahmad, Rizal, Aldlaigan, Abdullah H.
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Volume:
9
Language:
english
Journal:
Journal of Business-to-Business Marketing
DOI:
10.1300/j033v09n02_02
Date:
April, 2002
File:
PDF, 217 KB
english, 2002
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