A, B, CD, DVD: Marketing Higher Education to the Millennial Generation
Furbeck, Lee F., Harding, Marc L., Wohlgemuth, Darin R., Bousquet, David R.Volume:
13
Language:
english
Journal:
Journal of Marketing for Higher Education
DOI:
10.1300/j050v13n01_02
Date:
January, 2004
File:
PDF, 617 KB
english, 2004