Country Brand Identity: An Exploratory Study about the...

Country Brand Identity: An Exploratory Study about the Brazil Brand with American Travel Agencies

Mariutti, Fabiana Gondim, Giraldi, Janaina de Moura Engracia
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Volume:
11
Language:
english
Journal:
Tourism Planning & Development
DOI:
10.1080/21568316.2013.839469
Date:
January, 2014
File:
PDF, 215 KB
english, 2014
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