Perceived Risk in College Selection: Differences in...

Perceived Risk in College Selection: Differences in Evaluative Criteria Used by Students and Parents

Warwick, Jacquelyn, Mansfield, Phylis M.
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Volume:
13
Language:
english
Journal:
Journal of Marketing for Higher Education
DOI:
10.1300/J050v13n01_07
Date:
January, 2004
File:
PDF, 652 KB
english, 2004
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