Perceived Risk in College Selection: Differences in Evaluative Criteria Used by Students and Parents
Warwick, Jacquelyn, Mansfield, Phylis M.Volume:
13
Language:
english
Journal:
Journal of Marketing for Higher Education
DOI:
10.1300/J050v13n01_07
Date:
January, 2004
File:
PDF, 652 KB
english, 2004