Exploring the Celtic narrative in advertising: goddess...

Exploring the Celtic narrative in advertising: goddess culture and the lexicon of perfumery

Stevens, Lorna, Maclaran, Pauline
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Volume:
15
Language:
english
Journal:
Journal of Strategic Marketing
DOI:
10.1080/09652540601129973
Date:
February, 2007
File:
PDF, 328 KB
english, 2007
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