Customers' cognitive patterns of assurance: a dual approach

Service Industries Journal 2013 / 10 Vol. 33; Iss. 13-14

Customers' cognitive patterns of assurance: a dual approach

Vassiliadis, Chris, Priporas, Constantinos-Vasilios, Bellou, Victoria, Andronikidis, Andreas
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Volume:
33
Language:
english
Journal:
The Service Industries Journal
DOI:
10.1080/02642069.2013.815731
Date:
October, 2013
File:
PDF, 300 KB
english, 2013
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