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A study of impulsive consumption behavior in the media TV home shopping in Taiwan
Chu, Li-Chuan, Hsieh, Wen-Chung, Liu, Yi-TzuVolume:
10
Language:
english
Journal:
Journal of Statistics and Management Systems
DOI:
10.1080/09720510.2007.10701237
Date:
January, 2007
File:
PDF, 336 KB
english, 2007