Realization of Open Innovation: A Case Study in the...

Realization of Open Innovation: A Case Study in the Manufacturing Industry

Parida, Vinit, Oghazi, Pejvak, Ericson, Åsa
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Volume:
20
Language:
english
Journal:
Journal of Promotion Management
DOI:
10.1080/10496491.2014.908801
Date:
May, 2014
File:
PDF, 221 KB
english, 2014
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