Salesforce automation and the adoption of technological...

Salesforce automation and the adoption of technological innovations by salespeople: theory and implications

Parthasarathy, Madhavan, Sohi, Ravipreet S.
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Volume:
12
Language:
english
Journal:
Journal of Business & Industrial Marketing
DOI:
10.1108/08858629710188036
Date:
June, 1997
File:
PDF, 223 KB
english, 1997
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