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To Delight or Not to Delight? An Investigation of Loyalty Formation in the Restaurant Industry
Bowden, Jana L. H., Dagger, Tracey S.Volume:
20
Language:
english
Journal:
Journal of Hospitality Marketing & Management
DOI:
10.1080/19368623.2011.570637
Date:
July, 2011
File:
PDF, 197 KB
english, 2011