Increasing the ROI of social media marketing

IEEE Engineering Management Review 2013 / 23 Vol. 41; Iss. 3

Increasing the ROI of social media marketing

Kumar, V., Mirchandani, Rohan
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Volume:
41
Journal:
IEEE Engineering Management Review
DOI:
10.1109/emr.2013.6596535
Date:
November, 2013
File:
PDF, 10 KB
2013
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